Course

MBA 550: Managing Innovation

Started Jan 27, 2022

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Full course description

Managing Innovation, that’s the title for this course. But let’s start with a series of questions -

  • Can Innovation be managed?
  • Should innovation be managed?

Or should the questions be –

  • How can management create an environment where innovation flourishes?
  • What defines companies like Apple, Alphabet, 3M and Tesla, a few of the most innovative companies in the world?
  • How can innovation be sustained even in the face of corporate constraints?
  • What do we do to create a culture of continuous innovation?
  • How do processes and metrics change to support the new innovation culture?

Over the course of the next 8 weeks we will look at these questions and more as we examine innovative companies, innovative processes, innovative leaders and innovative products.

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